A new smart TV or a set-top box?

Daum Communications’ little black box set to spark new battle in digital arena as it promises to undercut rivals. As Samsung Electronics and LG Electronics vie for leadership in terms of smart TV sales, Web portal Daum Communications has chosen to pursue a new niche market by supplying platforms for the latest highly-convergent goggle boxes.

In front of dozens of reporters from Seoul at its newly established Daum Space. 1 building in Jeju Island, the Kosdaq-listed firm unveiled on Friday its new Daum TV, an Android-based operating system for smart TVs.

Despite existing amid a fog of confusing definitions, smart TVs offer Internet connectivity without the need to link up to a separate computer. They also tend to function more like smartphones running on apps rather than regular flat-screens. Regular TVs can be upgraded using a set-top box.

For full article see Jongang Daily.

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